Panama’s most inspiring beauty event
PanaCosmetica 2027
Beauty, science and confidence in a premium experience designed to connect brands, professionals and aesthetics enthusiasts.
Official date
February 23–25, 2027
Megapolis Convention Center, Avenida Balboa, Panama
Beauty • Science • Confidence
A fair created to elevate professional beauty in Panama.
PanaCosmetica brings together aesthetic medicine, wellness, personal care, aesthetic dentistry, makeup, manicure, hair care, fragrances and beauty technology in a visual, elegant and memorable experience.
The brand aesthetic blends delicacy, science and trust: pastel pink tones, soft luxury, attention to detail and an editorial presence designed to stand out from the first glance.
Main areas
Experiences, brands and services that inspire confidence.
A journey through categories that connect science, care, personal image and wellness in one event.
Aesthetic medicine
- Botox
- Hyaluronic acid
- Biostimulators
- Fillers
- Facial lifting
- Rejuvenation
Micropigmentation
- Lips
- Hair
- Eyebrows
- Natural results
- Advanced techniques
Aesthetic dentistry
- Whitening
- Veneers
- Orthodontics
- Implants
- Dental health
Beard design
- Shaping
- Grooming
- Coloring
- Treatments
- Personalized consulting
Professional makeup
- Social events
- Brides
- Professional
- Image consulting
- 2027 trends
Manicure & pedicure
- Classic manicure
- Semi-permanent
- Spa pedicure
- Nail art
- Premium care
Hair care
- Nutrition
- Hydration
- Coloring
- Straightening
- Natural extensions
Exclusive fragrances
- Premium essences
- Sensory experience
- Author products
- Sophisticated beauty
Beauty with purpose
A meeting point for professionals, brands and visitors.
Discover beauty brands, treatments and solutions at an event connecting specialists, buyers and visitors in Panama City.
Event venue
Megapolis Convention Center
Avenida Balboa, Panama City. A modern, spacious and strategic venue ready to welcome high-level experiences, participating brands and national and international visitors.
View location on Google Maps2027
Megapolis Convention Center, Avenida Balboa, Panama
Hotels and lodging
Options for visitors
Check hotels, recommended areas and lodging alternatives available for event visitors.
Check hotelsContact and information
Be part of the PanaCosmetica experience.
For event updates, brand announcements, participants and official news, follow the Instagram account.