PanaCosmetica, beauty, science and confidence event from February 23 to 25, 2027 at the Megapolis Convention Center

Panama’s most inspiring beauty event

PanaCosmetica 2027

Beauty, science and confidence in a premium experience designed to connect brands, professionals and aesthetics enthusiasts.

Official date

February 23–25, 2027

Megapolis Convention Center, Avenida Balboa, Panama

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Beauty • Science • Confidence

A fair created to elevate professional beauty in Panama.

PanaCosmetica brings together aesthetic medicine, wellness, personal care, aesthetic dentistry, makeup, manicure, hair care, fragrances and beauty technology in a visual, elegant and memorable experience.

The brand aesthetic blends delicacy, science and trust: pastel pink tones, soft luxury, attention to detail and an editorial presence designed to stand out from the first glance.

Your beauty, our passion.
Premium beauty and care atmosphere for PanaCosmetica
Premium experience
3 days of experience
8+ beauty categories
2027 Panama edition
MCC international venue

Main areas

Experiences, brands and services that inspire confidence.

A journey through categories that connect science, care, personal image and wellness in one event.

✦

Aesthetic medicine

  • Botox
  • Hyaluronic acid
  • Biostimulators
  • Fillers
  • Facial lifting
  • Rejuvenation
◇

Micropigmentation

  • Lips
  • Hair
  • Eyebrows
  • Natural results
  • Advanced techniques
✧

Aesthetic dentistry

  • Whitening
  • Veneers
  • Orthodontics
  • Implants
  • Dental health
⌁

Beard design

  • Shaping
  • Grooming
  • Coloring
  • Treatments
  • Personalized consulting
✺

Professional makeup

  • Social events
  • Brides
  • Professional
  • Image consulting
  • 2027 trends
❋

Manicure & pedicure

  • Classic manicure
  • Semi-permanent
  • Spa pedicure
  • Nail art
  • Premium care
☽

Hair care

  • Nutrition
  • Hydration
  • Coloring
  • Straightening
  • Natural extensions
✾

Exclusive fragrances

  • Premium essences
  • Sensory experience
  • Author products
  • Sophisticated beauty

Beauty with purpose

A meeting point for professionals, brands and visitors.

Discover beauty brands, treatments and solutions at an event connecting specialists, buyers and visitors in Panama City.

Brands Treatments Innovation Networking

Event venue

Megapolis Convention Center

Avenida Balboa, Panama City. A modern, spacious and strategic venue ready to welcome high-level experiences, participating brands and national and international visitors.

View location on Google Maps
23–25 February
2027

Megapolis Convention Center, Avenida Balboa, Panama

Hotels and lodging

Options for visitors

Check hotels, recommended areas and lodging alternatives available for event visitors.

Check hotels
PanaCosmetica

Contact and information

Be part of the PanaCosmetica experience.

For event updates, brand announcements, participants and official news, follow the Instagram account.